Centrakor, established over two decades ago and currently a leading network of over 450 stores in France and Belgium, specializes in affordable and stylish home equipment and decoration. Their product range includes furniture, kitchenware, bathroom accessories, and seasonal items, with a unique addition of Zoé Confetti shop-in-shops offering party supplies. Embracing values of sharing, optimism, and nonconformity, Centrakor creates a special connection with customers.
Partnering with DeepReach, Centrakor employs targeted advertising automation across platforms like Google Ads and social media. This collaboration enables precise local audience targeting, optimizing ad spend and enhancing conversion rates. DeepReach's technology facilitates effective localization of ads, tailoring them to regional contexts and customer preferences, thereby supporting Centrakor's drive-to-store strategies and increasing local engagement.
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